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  1. Guild House is a residential building in Philadelphia which is an important and influential work of 20th-century architecture and was the first major work by Robert Venturi. Along with the Vanna Venturi House it is considered to be one of the earliest expressions of Postmodern architecture , [4] and helped establish Venturi as one of ...

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    With a formal language that reminds public housing, the architects allude to a low budget to explain the use of a conventional structure in the construction of the Guild House (Casa Guild). The first great work of Robert Venturicombines square sash windows, features unusually large social constructions, with windows larger budget, some according to...

    “… The House Guild was designed not as a construction Le Le Corbusier in a park, but along a street to the sidewalk, in an ordinary urban environment such as a building opening for windows in the walls, brick instead of concrete, with a bow-shaped opening and a dual composition at its input, with a column in the center instead of a minimalist colum...

    This apartment building for seniors with low incomes was one of the first important works of Robert Venturi and then mate, John Rauch. The building has become an emblem of an architectural philosophy that tries to embrace both conventional classical tradition and “ugly and ordinary” cheaper and social construction. The front facade respects the lin...

    The building’s architecture combines the historical forms with the “banal” mercantilism of the twentieth century, hiding behind its apparent vulgarity an astute intellectual agenda. Venturi wrote about it: “… the economy delivered the advanced architectural elements, but conventional. We do not resist to it… “.

    The structure of the Guild House was built mainly with dark bricks and flat slabs. The stepped facade organization allows most units on southwest or southeast facing windows, giving way to sunshine and views of the street below. The open interior corridors were designed to create intimate and informal spaces. The large round column exposed at the e...

    Sash windows recall the formal language of public housing, thus being “ordinary” by. At the same time, some of these windows are “normal”, some unusually large, depending on their relationship to the street. Both the main facade and rear windows were placed primarily in symmetrical patterns. A column of black polished granite in the middle of the e...

  2. Este edificio de apartamentos para personas de edad avanzada con bajos ingresos fue una de las primeras obras importantes de Robert Venturi y su compañero de entonces, John Rauch. El edificio se ha convertido en emblema de una filosofía arquitectónica que intenta abrazar tanto lo convencional de la tradición clásica y lo «feo y ordinario ...

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  3. 15 de out. de 2018 · Os grandes projetos realizados pela VRSB tornaram-se ícones da arquitetura moderna americana: Vanna Venturi House, Guild House, Franklin Court Museum, Oberlin Art Museum, Gordon Wu Hall, the Sainsbury Wing. Poucos deles foram construídos depois de 1990.

    • Mark Alan Hewitt
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  4. 5 Mins Read. Robert Venturi was at the forefront of one of the most important architectural movements of the 20th century, the Postmodern Movement, and The Guild House was its starting point. A counter-revolutionary movement against modernism, the Postmodern movement, was a reaction against Modern architecture’s “dry expressionism” and ...

    • guild house robert venturi1
    • guild house robert venturi2
    • guild house robert venturi3
    • guild house robert venturi4
    • guild house robert venturi5
  5. 4 de mai. de 2017 · Robert Venturi, and his mate John Rauch, were the architects who designed the Guild House in 1960-1963. It is located in Philadelphia, in a humble neighborhood, and I couldn’t miss it during my trip to the city. It is an apartment building for the elderly with low incomes, and it looks like a cheap construction of social housing.

  6. 29 de jul. de 2013 · Commissioned by the Friends Rehabilitation Program, designed from 1961-1963 by Robert Venturi (then of Venturi and Rauch), and occupied in 1964, the Guild House provides independent living options for seniors under the US Housing and Urban Development’s Section 202 program (supportive housing for the elderly).