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  1. Whiskybase: discover new bottles, track your collection, contribute to the whisky database and buy or sell on the whisky Market.

    • Johnnie Walker
    • Ballantine’s
    • Grant’s
    • Chivas Regal
    • J&B
    • Famous Grouse
    • William Lawson’s
    • William Peel
    • Dewar’s
    • Black & White

    Sales in 2017: 18.1m cases Versus 2016: +2% Ranking in 2016: 1 Popular in…: Duty free, US, Mexico, Brazil Owner: Diageo The world’s most popular Scotch whisky dwarfs the opposition, selling more than 2.5 times more than its nearest competitor. It’s come a long way from the Kilmarnock grocery shop opened by John Walker back in 1820. Johnnie Walker h...

    Sales in 2017: 6.7m cases Versus 2016: +3.8% Ranking in 2016: 2 Popular in…: France, Poland, Spain, Germany Owner: Chivas Brothers/Pernod Ricard While blended Scotch has had a tricky time in many markets over the past few years, Ballantine’shas kept on growing, adding almost 1m cases of sales a year since 2013. Like Johnnie Walker, its story begins...

    Sales in 2017: 4.5m cases Versus 2016: +1.1% Ranking in 2016: 3 Popular in…: France, UK, Poland Owner: William Grant & Sons Like many of its rival blends, Grant’shas found some of its markets increasingly challenging in the recent past, but a welcome uptick in sales since 2015 has seen it claim the global number three spot from Chivas Regal. Unusua...

    Sales in 2017: 4.4m cases Versus 2016: +1.1% Ranking in 2016: 4 Popular in…: Duty free, China, US, Japan Owner: Chivas Brothers/Pernod Ricard The past decade has been something of a rollercoaster for ‘the original luxury Scotch’ – but that’s perfectly in tune with its tumultuous history. Originally launched as a (then unprecedented) 25-year-old ble...

    Sales in 2017: 3.3m cases Versus 2016: -3.3% Ranking in 2016: 5 Popular in…: Spain, France, South Africa Owner: Diageo It may seem odd that a product with its roots deep in the genteel environs of London’s clubland has become the party whisky of the Mediterranean, but that’s the unlikely story of J&B. A wine merchant in Pall Mall, Justerini & Brook...

    Sales in 2017: 3.04m cases Versus 2016: +0.5% Ranking in 2016: 6 Popular in…: UK, duty free, US Owner: Edrington Scotland’s favourite Scotch remains big in the UK in general, with more than half of its global sales occurring there. Brits may have a faltering love for blends, but Grouse is still hugely popular, increasing its market share to more th...

    Sales in 2017: 3.04m cases Versus 2016: +4.7% Ranking in 2016: 8 Popular in…: France, Russia, Mexico Owner: Bacardi A sweetish blend with the single malt of Macduff at its core, William Lawson’s has been owned by rum giant Bacardisince 1993, when it bought the Martini & Rossi sparkling wine and vermouth business (which had itself acquired Lawson’s ...

    Sales in 2017: 3.03m cases Versus 2016: +2.9% Ranking in 2016: 7 Popular in…: France Owner: Marie Brizard Wine & Spirits ‘William who?’ some of you may be asking – but this is the best-selling whisky in the country that drinks more Scotch than any other on the planet: France. Barring a small presence in Poland, William Peel sells almost all of its ...

    Sales in 2017: 2.5m cases Versus 2016: -5.2% Ranking in 2016: 9 Popular in…: US, Spain, duty free Owner: Bacardi Just a few years ago, Dewar’soutsold Bacardi stablemate William Lawson’s, but contrasting fortunes for the pair have seen them swap positions, with Dewar’s impacted by the sliding popularity of blends in the US and Spain. Nonetheless, De...

    Sales in 2017: 2.3m cases Versus 2016: +27.1% Ranking in 2016: 12 Popular in…: Brazil, Mexico, India, South Africa Owner:Diageo Four years ago, Black & White would scarcely have made a top 20 of the world’s best-selling Scotch whiskies, let alone a top 10. Its rise in popularity since then has been remarkable. Much of that success has been built on...

    • Elixir House, Whitby Avenue, Park Royal, NW10 7SF, London
  2. William Peel is almost unknown in the UK but is the leading blended whisky brand in France, the world’s largest export market by volume for Scotch. It was created by entrepreneur Bernard Magrez in 1964 when he established William Pitters International at Lormont in Bordeaux.

  3. 10 de jan. de 2017 · France’s appetite for blended whisky remains resolute, and this is where William Peel thrives. Whilst many have not heard of it, it had an incredible 21.9 per cent market share in France two years ago.

  4. Are cheap blends bad? Watch on to find out how I got on with one priced at €13 a bottle... Have you tried it? Leave a comment below and let me know what you ...

    • 3 min
    • 10,8K
    • GreatDrams Whisky Reviews
  5. William Peel single malt tem uma elegância e complexidade notáveis. Tem um sabor muito delicado com toques de fumo refinado. Seu estilo leve e frutado confere-lhe todas as qualidades de um uísque de conhecedor. Características: Importado da Escócia. Speyside Single Malt. Graduação alcoólica: 40% vol. Volume: 700 ml. Detalhes: Totalmente ...