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14 de mai. de 2024 · As a travel media network, we’ve introduced multiple AI-powered advertising products to help our partners efficiently set up and manage marketing campaigns. These solutions deliver increased levels of simplicity, scale, and speed.
Há 2 dias · Expedia Group Media Solutions. Expedia Group Media Solutions is the world's leading travel media network. We connect advertisers with hundreds of millions of travelers across the globe. Our exclusive first-party data on traveler trends, search behavior, and booking data provides travel marketers with unique insights to inform their strategies.
14 de mai. de 2024 · Expedia's travel network leverages first-party intent data to target high-value travelers with onsite advertising as well as offsite ads on YouTube and connected TV, relying on a media, insight and planning team that spent over 12,000 hours in 2023 helping advertising partners to optimize their campaigns.
16 de mai. de 2024 · Expedia Group just launched its travel media network and a new AI assistant in a move to attract more advertisers and offer better experiences to travelers. The announcements were made during the travel giant’s annual EXPLORE partner conference held on May 14 in Las Vegas.
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15 de mai. de 2024 · Using Expedia’s first-party traveler intent and purchase data, the media network can help advertising partners reach consumers via contextual and timely ads. Advertising partners will have access to onsite and offsite advertising capabilities, as well as an in-house creative team to support campaign development across platforms.
- Alicia Esposito
24 de mai. de 2024 · Expedia Group is expanding its offerings for advertising partners with the creation of a travel-focused retail media business that it says will establish it as “the world’s leading travel media network.” The company unveiled the updates at its Explore 24 event in Las Vegas last week.
14 de mai. de 2024 · Industry-Leading Advertising Tools: Target high-intent travelers with industry-leading onsite advertising tools such as TravelAds, connecting our travel audience to 200 booking sites in 70+ countries.