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Há 1 dia · In 1886 Freud resigned his hospital post and entered private practice specializing in "nervous disorders". The same year he married Martha Bernays, the granddaughter of Isaac Bernays, a chief rabbi in Hamburg.
14 de mai. de 2024 · Em vez de recorrer a anúncios tradicionais, Bernays usou sua compreensão da psicologia humana para criar uma demanda quase inexistente. Ele consultou médicos e realizou uma pesquisa, sugerindo que um café da manhã pesado era mais saudável do que um leve.
11 de mai. de 2024 · Edward Bernays, often heralded as the “father of public relations,” was a monumental figure in the development of mass communication and the manipulation of public opinion in the 20th century.
9 de mai. de 2024 · Edward Bernays, an enthusiastic propagandist, is often called the “Father of Public Relations” — a title he earned through his remarkable ability to mold public opinion.
29 de mai. de 2024 · Edward Bernays, legendary marketing consultant and nephew of Freud, is widely considered the father of modern public relations. He invented the idea of propaganda that fosters an irrational psychological need for a product, weaponizing crude human sentimentality in a way that can’t be argued against or reasoned with at all.
28 de mai. de 2024 · L.I.S:A.: Welche Bedeutung kommt Edward L. Bernays familiäre Berührung und intellektuelle Auseinandersetzung mit Sigmund Freud zu, dessen zweifacher Neffe er ja war? Wie hat Bernays die Psychoanalyse in Theorie und Praxis für seine Zwecke operationalisiert?
23 de mai. de 2024 · After his slam dunk for the tobacco companies in 1929, Edward Bernays found himself in charge of the new public relations efforts of a number of worldwide organizations.
