Resultado da Busca
7 de jan. de 2002 · This book uncovers the captivating science behind viral trends in business, marketing, and human behavior, exploring the tipping point phenomenon and its impact on selling products and disseminating ideas.
- Malcolm Gladwell
- $16.14
- Back Bay Books
The Tipping Point: How Little Things Can Make a Big Difference is the debut book by Malcolm Gladwell, first published by Little, Brown in 2000. Gladwell defines a tipping point as "the moment of critical mass, the threshold, the boiling point."
- Malcolm Gladwell
- 2000
1 de jan. de 2002 · From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire.
- (817,6K)
- Paperback
This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
- (7)
Learn how viral trends in business, marketing, and human behavior are driven by a single factor: the tipping point. This bestselling book by Malcolm Gladwell explores the science behind the magic moment when an idea, trend, or social behavior spreads like wildfire.
- Paperback
In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire.
- Malcolm Gladwell
The book discusses various concepts (i.e. Hush Puppy Shoes, Sesame Street, teenage smoking, crime) to analyze patterns in epidemics that spread. The concept of a Tipping Point is where an idea...
