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Tom Roach is a creative strategist who works at Jellyfish, a full-funnel marketing performance company. He also writes a blog about commercial creativity, AI, ROI, advertising and more.
- The sales funnel is wrong but it’s here to stay ... - Tom Roach
The sales funnel is nearly a hundred years old, but despite...
- In a world of change, what won’t? – Tom Roach
In marketing we love change, but what about what won’t? Here...
- The sales funnel is wrong but it’s here to stay ... - Tom Roach
4 de mar. de 2021 · 6 min read. Award-winning marketing strategist Tom Roach, explains how to get long and short-term marketing tactics working in harmony, and reap the rewards. In this article. Short-termism and long-termism are both just wrong-termism – so says multiple Gold IPA Effectiveness award-winning marketing strategist Tom Roach.
Os últimos tweets de @tomroach
- Work London, live Cambridge
- 12,6K
- January 2009
910 Followers, 499 Following, 127 Posts - Tom Roach (@tomroach) on Instagram: "Grammy Nominated Mix Engineer // Recording Engineer // Producer - Liverpool."
Tom has over 20 years’ experience as a strategist in marketing and communications agencies. He has won numerous Gold and Silver IPA Effectiveness Awards for campaigns that he’s worked on. Tom has worked with successful brands such as McDonald’s, Sainsbury’s, the BBC and Mercedes-Benz.
