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Craig Ward is a British-born Design / Creative Director currently based in New York. Occasional artist, best-selling author and contributor to various industry journals, he is best known for his pioneering typographic works.
- info@wordsarepictures.co.uk
Since 2006 I have taken on a variety of purely typographic commissions for clients across myriad verticals. A mixture of digital, physical and photographic, these projects represent probably my best-known work and have ranged from highly elaborate installations and experimental pieces through to simpler and traditional works.
14 de mai. de 2019 · Learn about Craig Ward's creative journey, from his rural upbringing to his award-winning typographic works for clients like The New York Times and Google. Find out how he balances his work and family life, and what he thinks of Brexit and the design community.
- Firstly, Could You Tell Us A Little Bit About Yourself?
- Which of Your Projects Are You Most Proud of and Why?
- What Prompted Your Move from Sunny England* to New York?
- What/Who Have Been Your Greatest Inspirations For Your Work Thus Far?
- What Are Your Five Favourite Typefaces?
- What Is Your Least Favourite Typeface?
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Sure, I’m a British typographic designer and art director currently based in New York City and my studio is on the Brooklyn waterfront overlooking Manhattan. I’m the author of the Amazon best-selling book ‘Popular Lies About Graphic Design’, a contributor to several industry journals, former ADC Young Gun, recipient of the Type Directors Club’s Cer...
I’m proud of all of them to an extent, but I think the ones I think of most fondly are the ones where I’ve had a chance to really break some new ground in my field. Those have usually come about through collaboration with people from different disciplines – photographers, immunologists, artists and biochemists among them.
I feel like my life was always pointing at New York to an extent and I completely blame the media. As a kid in the 80’s, virtually every pop culture touchpoint that I was into – or remember now at least – was based in New York. By that I mean Ninja Turtles, Ghostbusters, Police Academy, Big, An American Tail, Short Circuit… it goes on! So the seed ...
Probably not who you’d think. I mean, of course, I’ve always loved the ‘symbolise and simplify’ maxim of designers like Saul Bass and Alan Fletcher, and I love their playful way with words. And of course, you can’t help but pay homage to designers like Herb Lubalin but, all that being a given, I think I’m more inspired by people like Chris Cunningh...
Bah… my least favourite question! My favourite typeface is whatever I’m using at the time, I really don’t have a go-to and I try and treat every project as a completely new thing. If I already have a preconceived notion of what typeface I’m going to use I feel like I’m projecting self too much, so each project gets the same amount of exploratory ti...
There are a million. Any of those faux-letterpress fonts you see all the time, all the fake handwriting fonts, graffiti style fonts and distressed fonts… Anything you can do yourself you should. How much work is it to print out a word, rub it around on a wall and then scan it back in?! Or pass a sheet of paper round the office asking people to writ...
Learn about Craig Ward, a British typographic designer and art director who works with A-list clients and wrote a bestselling book on graphic design. Find out his inspirations, his move to New York and his views on typography.
An independent practice for design direction and brand expression. Partnering with highly visible groups and organizations across fashion, technology, music, beauty and the arts.
I’m a British designer, typographer and art director currently based in New York, where I’ve run my studio for the last 5 years. A lot of my work revolves around the juxtaposition of clean, classic type with various organic or uncontrolled processes.
Pioneering and award winning typographic design, illustration and art direction by Craig Ward.
