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Há 11 horas · To be a distinctive and relevant brand, choose to stand strong instead of retreating. Ultimately, integrity is a brand’s greatest asset. To navigate today’s volatile media landscape, creativity can be used as a tool to combat backlash and ensure our integrity is uncompromised. Creativity is not the victim, it's the solution.
Há 11 horas · A PR crisis is a negative event or situation that threatens your brand’s reputation. Traditionally, PR crisis teams had time to think through the strategy of how to handle these crises and extinguish the flames before they spread. On social media, a PR crisis can happen almost instantly due to the viral nature of content, leaving companies ...
Há 11 horas · As a communicator, it’s our job to ensure our clients are accurately externalizing the work they’re doing—not just because it’s the right thing to do, but also because consumers know when brands are lying. On average, 52 percent of people globally reported seeing or hearing false or misleading information about brands’ sustainable ...
Há 11 horas · Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer 's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub ...
Há 11 horas · linkedin /. Hearts On Fire, a diamond jewellery brand under Chow Tai Fook Jewellery Group, has unveiled a new brand identity to bolster its reputation as a contemporary fine jewellery brand. Led ...
Há 11 horas · 11. Encourage Customers to Review and Recommend You. 12. Offer Exceptional Customer Service. Long-term Vision and Plan for a Shopify Store. Key Takeaways. If you're running an online store, chances are you've heard of Shopify. It's like this massive mall where you can set up shop on the internet.
Há 11 horas · Nigeria's federal government has stepped in after crisis-hit international students were ordered to leave the UK. Nigerian students at Teesside University were thrown off courses and reported to ...
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